I’ve worked in content design since 2019, first stepping into the discipline at Trade Me where I worked alongside a team of engineers, analysts and designers focusing on the customer experience. I lead the creation of product content within this area – creating guidelines, overlooking a team of subject matter experts, and reporting to senior leadership the return of investment of content design.

I then jumped across to Xero, where I joined an emerging and exciting content design team. At Xero I was able to lead content design initiatives relative to modernisation changes and in-product notification updates. I co-lead the content community of practice, and encouraged the collaboration of the wider content community at Xero.

In my spare time I enjoy jewellery making, reading, and hiking.